A company’s logo is super important! It’s often the very first thing people notice — and it needs to communicate who the company is and what they do. A well-designed logo can build trust, catch attention, and make a company unforgettable. But a poorly designed logo? It can send the wrong message… or worse, make people not take the company seriously at all! This worksheet is a mix of real logos. Some are OUTSTANDING — creative, clear, and professional. Some are just OKAY — they have potential but could use a little tweaking. And others? Well... they’re a total OOPS — confusing, messy, or just missing the mark. 
 
Students identify what each is. This can lead to class discussion of the common mistakes designers can make using the teacher's notes as a lead. Included are actual logos from businesses we've collected over the years.